LIVE NATION

CREATIVE DIRECTOR

During the pandemic, concerts were shut down entirely across the globe. Live Nation brought me in to Creative Direct the relaunching of concerts, reopening of venues, and grand openings of new venues slated after restrictions were lifted.

I worked with the US Concerts team, Marketing, and company execs to create high level strategy for the campaigns. I hired and oversaw third party vendors to assist with video production across the country. The final deliverables were leveraged on press releases and all social channels.

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IRVING PLAZA NYC
REOPENING PROMO

THE WILTERN LOS ANGELES
DIGITAL PROMO